To help transition a pet into its golden years, these care kits were created for veterinarians to hand out to owners of a senior pet. Working with Northlich, I was tasked with writing the copy for the activity and nutrition guide.
Working with Bridge Worldwide for their client Similac, I wrote this nursery design guide. The guides were included in Similac diaper bags handed out at OB/GYN offices.
Smarty Pants was a character created for Eckerd Drug Store. The corporation wanted to refresh their internal safety program, which included posters and materials for managers to lead monthly safety talks.
For the 2009 holiday, I sent friends and clients their own personal Madison Avenue Snowman. Based off the popular show “MADMEN,” recipients were asked to share photos of their Snowman helping out around their agency.
Working with Northlich, I was tasked with writing content for the Ohio State University Medical Center’s microsite. The microsite was part of a campaign created by Northlich, which featured incredible patient stories and OSUMC’s expertise in heart care, neurosurgery, and transplantation.
The goal of the website was to feature the many PUR products and to drive consumers to drink filtered water. The solution was e-zine concept which featured the PUR products along side articles highlighting the health benefits of drinking filtered water.
The goal was to create awareness of Fibersure and communicate the ease of incorporating fiber into your life. The solution was a video-based “infomercial” website in which the hosts demonstrated the many ways you could cook, bake and stir Fibersure into the foods you eat every day.
The objective for the Hunt’s website was to highlight the brand’s thicker-than-ever ketchup. The solution was an interactive ketchup bottle that let consumers dab, blob, and smother their favorite foods.
LADD’s mission is to facilitate the education of adults with disabilities to realize their aspirations. This informational brochure and self-mailer was created in collaboration with Susan Young Design, detailing the services LADD Cincinnati (Living Arrangement for Developmentally Disabled) has to offer.
Working with Powerhouse Factories, I created content for the Marzetti brand’s monthly online newsletter. “Table Talk” featured up to three articles each month on everything from food and entertaining to menu-planning and more.